About / SpecShift
Compliance moves commerce.
SpecShift gives growing commerce teams a practical first step for reviewing US-facing marketing assets and shaping possible next edits.
Product claims, ad disclosures, sustainability language, and accessibility details can all call for context and evidence. SpecShift brings those assets into a shared workflow so creative and compliance teams can review the same details.
The platform can surface review prompts and suggest copy or visual adjustments for your team to assess. Its output is a workflow aid, not a legal opinion or a guarantee of compliance; teams remain responsible for substantiation and final approval. Broader market criteria can be part of the workflow as the business expands.
A safer path forward